How to Use
The GMs Index of Terms

Current term

2.4.3.5 Public relations

Level 1

  • 1. Structure
  • 2. Marketing and sales
  • 3. Operations
  • 4. Information
  • 5. Human resources
  • 6. Finance

Level 2

Level 3

Level 4

Public relations

Definition

Telling stories about our organization to increase awareness and goodwill.

Similar Terms

  • Community relations
  • PR

3 Good Questions

  1. Why should we talk about how great we are?
  2. Who would think our news is interesting?
  3. What specialized media covers our markets?

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